OUGD503: Studio brief 1 - Effect Development

From the crit I decided that I would have the posters all in the same red, to keep with the brand identity:

I also came up with the idea of maybe having posters which have riddles on it. The brief asked for a campaign which grabbed peoples attention and made them question what they were seeing. I thought maybe having riddles on some posters, then having to scan a QR code to get the answer.

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